MRS reports on AI
MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.
Gen Z researchers want connection, not WFH
Our events
Conferences
Client Conference 2025
Building influence and maximising impact
This conference is open to clients only.
The new Client Sight survey reveals that growing impact and influence and attracting greater investment in insights and analytics are top priorities for client-side researchers.
Tuesday 25 November
London
09:15–16:55
Awards
The MRS Awards 2025
Join us in celebrating excellence at our glittering awards dinner
Book your tickets and celebrate with us at the biggest awards ceremony in the research awards calendar.
Monday 01 December
London
18:30
Conferences
AI: Powering-Up Insights Conference 2026
The how, why and when of integrating AI into research
AI is ubiquitous across the research cycle, but how can researchers ensure their partnership with it optimises outcomes for customers and still delivers gold standard outputs?
Thursday 22 January
London
09:00–17:00
Tackling data fraud in market research
The Global Data Quality initiative is tackling risks to data quality in the market and social research, consumer insights and analytics industry.
Our training
Training
Running a successful research project
Get the most from your project by making good research and project management decisions at every stage.
Thursday 27 November
Virtual training course
09:00–16:00
Training
Creative Writing for Researchers
Communicate in a voice that's professional, engaging and inspiring
Thursday 27 November
Virtual training course
09:25–17:30
Training
Creating Compelling Insight Stories
Create stories that showcase the brilliance of your insights and result in highly engaged audiences.
Monday 01 December
Virtual training course
13:30–15:30
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15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.
©2025 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk