Presented by IJMR and R-Net
Overview: Now in its second year, the International Journal of Market Research competition to find a young researcher who, in an era where sound bites and tweets are increasingly used to communicate, can write a persuasive, logically structured, engaging and evidence-based article on methodological themes has found three great finalists:
Adam Ball for The Cookie is Still Crumbling… - The Challenges Facing Cookie Tracking Research
Elina Halonen for "Mirror, mirror on the wall – which brand is like me, most of all?" Integrating consumers into brand personality measurement
Martin Smith for Using Mobile Devices to Access the Realities of Youth: How identification with society influences political engagement
R-Net is offering other young researchers a chance to hear all three finalists present their papers at our January event, chaired by IJMR Editor-in-chief Peter Mouncey, Bottom of FormTop of Formand pick up a copy of IJMR 55.1 which contains the full articles.
Time: 18.30-19.30 followed by drinks and networking
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