Share
MRS Awards Case Studies
Members can download more than 200 case studies from the last 10 years of MRS Awards.
Research Inside - making decisions better
Research and the insight from the evidence it creates changes everything; from design to implementation of advertising, communication, products and public policy and much more. Our #ResearchInside campaign highlights a few of brilliant and innvoative ways where research makes a difference.
There are so many great case studies from research demonstrating the impact that we have on design and decision making both in the commercial and public sectors. We want to celebrate this impact and share the message widely to demonstrate the range and variety of products, policies and communication where research and the insights it generates has made a real difference.
Share and celebrate the impact of research using #ResearchInside
International Research: Gallup, Harvard TH Chan and Global Alliance for Improved Nutrition
Learn how research is tackling global malnutrition across 56 countries through the Global Diet Quality Project.
Creative Development Research: The Outsiders, McDonald’s, Leo Burnett, Peek Content and House51
See how cultural insight led McDonald’s to its most popular campaign ever and millions in increased revenue
Cultural Insights: VERVE and BBC Studios
Read about how research is breathing new life into the soap opera genre
Activation of Insight: BookTrust
Discover how insight is helping the next generation experience the benefits of reading
Activation of Analytics: Formula E and Meshh
Find out how research helped Formula E create the ideal fan experience
Business-to-Business Research: McCann Truth Central and Prologis
Read how research is shifting perceptions of an undervalued industry
These case studies were taken from MRS Awards 2022
These case studies were taken from MRS Awards 2021
Get the latest MRS news
Our newsletters cover the latest MRS events, policy updates and research news.
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk