Binding Guidelines

• MRS Regulations for the use of predictive diallers

These Regulations have been produced to aid MRS members in applying Sections 128 to 130 of the Communications Act 2003 which give the Office of Communications (Ofcom) powers to take action against persons or companies who persistently misuse electronic communications networks or services in any way that causes or is likely to cause unnecessary annoyance, inconvenience or anxiety.

• MRS Regulations for using research techniques for non research purposes

The purpose of these regulations is to set out the legal and ethical responsibilities of Members and Company Partners working outside the scope of traditional research projects.

• MRS Regulations for administering incentives and free prize draws

These regulations are binding on all MRS Members and MRS Company Partners. In cases where additional legal requirements apply the most stringent set of rules must be applied. The most applicable rules from the MRS Code of Conduct are included (in bold) in this document.

• MRS Use of Incentives in Market Research and non-research projects
  • Infographic 

• Data Protection & Research: Guidance for MRS Members and Company Partners 2019

This Guidance was designe dto help researchers understand the impact of GDPR and DPA 2018 on research policies and practices. It was developed through informal consultation with the Information Commissioner's Office (ICO)