Putting your customers front and centre is at the heart of joined up CX|UX|MR strategies. This event champions new ways of working that break down research silos and facilitate joined up insight delivery. We examine the synergies and tensions between disciplines and demonstrate how a holistic insight approach can accelerate the journey towards greater customer/user centricity.

We also showcase standalone examples of great customer experience research, user experience research and market research where there are transferrable methodological learnings.

If you’d like to lead a session at CX | UX | MR, please send in your suggestions for a:

  • CASE STUDY (30mins) - Share a research project which blends MR with UX or CX for more complete customer understanding.
  • NO SLIDES PANEL SESSION (30mins) - Convene and lead a panel discussion on collaborative working or embedding and centralising insight.
  • IN CONVERSATION WITH… (30mins) - Lead a one-to-one interview style session which brings together an agency and client to discuss a recent research challenge or a new approach that is being implemented. 
  • CLIENT THOUGHT PIECE (30mins) - Senior client-side insight leaders are invited to share their views on the challenges and opportunities for taking a more holistic approach to insight generation and dissemination.

A quick note on our selection criteria:

With just 10 sessions available we give priority to client-side presenters / co-presenters, new hot-off-the-press research and projects using pioneering research techniques.

If you have a recent research project that you’d like to showcase or a conference session idea please submit a brief synopsis (approx. 200 words) for consideration by Wednesday 4th December to conference@mrs.org.uk.

MRS is committed to equal gender representation on the conference platform. MRS also strives to achieve a minimum target of 15% of speakers from ethnically diverse backgrounds.

Venue

Radisson Blu Edwardian
9-13 Bloomsbury Street,London,WC1B 3QD


Additional Information

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