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Embracing market research to attract luxury customers, identify new growth opportunities and develop elite propositions in-line with changing customer attitudes
Key highlights
Uncover key insights into attitudes and behaviour of affluent consumers in relation to investment, fashion, technology and spending decisions
Evolve, reinvent and reposition luxury brands to appeal to a younger generation
Overcome the challenge of being both accessible and exclusive in an online environment
Find out how affluent consumers are using social media and hear how best to connect with them
Discover the type of experiences and rewards that will appeal and be valued by HNWI to cement long lasting relationships
Inclusive research: advancing equity, growth and opportunity
This year’s Equality Summit, which takes place amid growing signs of resistance to EDI initiatives, will show why every EDI action that organisations take must be 100% authentic and demonstrate more impact than ever.
The MRS Leaders Forum will be a unique network for insight agency business leaders (CEOs and MDs) to discuss the critical strategic, operational and financial challenges and opportunities in running and growing an insight agency.
As insight professionals, we’re always seeking new ways to amplify the value and impact of our insights. At the MRS Storytelling Summit, you’ll discover innovative approaches to storytelling designed to stir emotions, embed deep understanding and inspire action.
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.