Storytelling Bootcamp

Create insightful, innovative and inspiring deliverables that move audiences to action

Do you want to create compelling insight deliverables for your projects or wider insight programmes, but find you only have time to default to what you know or feel comfortable with?  Are you conscious that you need to do more than create a report or slide deck to truly communicate your insights, but don’t know where to start?  Are you excited by the opportunities that technology and AI offer to remove the stress and time from reporting, but lack confidence in your skills to add creative value?

Join this full day interactive storytelling bootcamp where you will learn how to elevate your insight communication with a practical hands-on session where you will turn a typical insight report into insightful, innovative and inspiring deliverables.

Learning outcomes/learning objectives

• Understand the importance of a campaign approach to insight communication and the role that different deliverables play in driving cut through of the story, landing the message and motivating audiences to think, feel and act
• Build confidence in your creative ability to generate remarkable content and discover the different tools that can assist you in practice
• Incorporate powerful storytelling techniques to bring the message to life and facilitate an emotional connection with the insight
• Learn tried and tested techniques and practical quick wins, to help elevate your insight story

Who will benefit?

Practioners on both the client and agency side who are responsible for creating insight deliverables to influence decision makers and action takers.

Learning method

The training will be centred around a case study example and delegates will work in small groups to create innovative new deliverables using a range of media. 

Course delivery mode

Classroom only