RESEARCH STRATEGY GROUP

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110-111 Queen Street East
Toronto
Ontario
Canada
M5C 1S1
Tel: 416-928-1575

RESEARCH STRATEGY GROUP

Company Profile

RESEARCH STRATEGY GROUP is an insights agency focused on innovation. We are your trusted partners in growing your business by delivering future-oriented insights through premium, custom research. We have particular expertise in packaged goods, financial services, beverage alcohol, gambling, discrete choice modeling,, segmentation, foresight, psychoanalytics, semiotics, BSci.

Our specialisms

Sectors

Drinks (Alcoholic), Finance/Investment – Business, Finance/Investment – Personal, Food, Gambling/Online Gaming, Insurance, Interactive Entertainment, Non-Profit, Pharmaceutical, Sport/Leisure/Arts

Expertise

Artificial Intellegence/ AI Powered Platforms, Behaviour Insights, Brand/Branding, Customer Experience, Customer Loyalty, International, New Product Development, Pricing, Segmentation research, Usage & Attitude

Services

Consultancy, Ethnography, Executive Interviews, Focus Groups/Group Discussion, Online Communities, Online Surveys, Qualitative, Quantitative, Semiotics, User Experience (UX)

Participant types

Affluent/High net worth, Business decision makers, Ethnic minorities, Faith communities, Older people, Parents of young children, People with mental health conditions, People with physical disabilities, Single parents, Youth/Teens

Research location(s)

Canada, Central Europe, China, Eastern Europe, Middle East, Northern/Western Europe, South America, UK, USA, Worldwide

Our people

Senior Contacts

Anne Coulter (Managing Director)

Amy Knowles (Senior Vice President)

Jim Peterson (Managing Director)

Breakdown of Personnel

Admin/Support staff: 1

Executive/Research staff: 20

Non-research: 1

Data processing: 2

Field interviewers: 10

Field managers/supervisors: 3

Spec writers: 12

Telephone interviewers: 10

Telephone managers/supervisors: 3

Total Number of Employees: 21 to 50

Address

10 John St.
London
WC1N 2EB
Email: jimpetereson@rsginc.net

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