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Serrula Research Ltd

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Serrula Research is a leading fieldwork agency specialising in niche B2B market research.

Since 2006, we’ve partnered with many research and insights agencies to deliver the best hard-to-reach respondents that are 100% verified.

Our custom recruitment is enhanced by utilising global professional networks to reach an extensive number of participants.

Our specialisms

Automotive, Electrical Goods, Environmental, Food, Healthcare, Pharmaceutical, Retail, Technology, Telecoms/Mobile/Internet, Toiletries/Beauty Products
Brand/Branding, Business-to-Business, Concept Testing, Consumer, Customer Experience, Data Analytics, New Product Development, Pricing, Social Research, Usage & Attitude
Consultancy, Depth Interviews, Ethnography, Focus Groups/Group Discussion, Qualitative, Quantitative, Recruiting, Report Writing, Telephone Interviewing, User Experience (UX)
Affluent/High net worth, College students, Parents of young children, People of colour, Youth/Teens
Central Europe, China, Northern/Western Europe, UK, USA, Worldwide

Our people

Senior Contacts

Tom Francis (Director of Research)

Bart Smith (Senior Project Manager)

Humphry Smith (Managing Director)

Minyan Zhang (Senior Researcher)

Breakdown of Personnel

Executive/Research staff: 8

Total Number of Employees: 6 to 10

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