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Strategies for ethical, effective and lasting improvements in care
This year, the provision and quality of healthcare services has been in the media spotlight. Issues of trust, competence and management have been highlighted.
Research methods used by big pharma have also been scrutinised and the debate over the future form of healthcare market research continues.
This summit will look at the challenges facing healthcare researchers and will showcase examples of research that maintains best practice, provides essential feedback on the quality of services and ensures that patients’ needs are kept at the heart of research.
A place for big data - What are the chief hurdles and considerations in using big data as a tool for NPD, service provision and planning?
Clean bill of health
- With ethics under more scrutiny than ever,how can research ensure that it remains transparent and remains within regulation?
A better NHS
- How is research helping to make a positive and quanitifable difference to patient experience, service delivery and decision making?
The patient experience
- How can social media help give voice to how patients feel about their illness and how they connect with pharmaceutical brands?
Get involved!
We always need to hear from the experts in the industry. You. This event is complete but find out more about joining our one-day conferences as a speaker, chair, host, partner, sponsor or event attendee. Email conference@mrs.org.uk
Businesses’ thirst for B2B insights to extend their customer understanding, build business resilience and support decision making has never been greater.
New ways to understand decision making and influence change
This year’s behavioural science summit focusses on new and emerging approaches to distilling behavioural insights and designing behavioural interventions. Expect a day of discussion and case studies demonstrating how applications of behavioural science in market research are optimising marketing outcomes, improving user experiences and supporting behavioural change initiatives.
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.