MRS champions the highest ethical, commercial and methodological practices in research, providing fair regulation, clear guidance and practical advice.

Understanding and applying best practice ensures that the delivery of research results are built upon a rigorous ethical framework to create informed and quality based business decisions.

Knowledge, Skills and Attitudes

1. Understand and apply the MRS Code of Conduct when undertaking research and insight activities

2. Understand and apply relevant legislation when undertaking research and insight activities e.g. the Data Protection Act in the UK

3. Understand and apply relevant quality assurance

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Operations Network: Revival

London

Join us for this exclusive MRS Company Partner event for all those that work in the Operations sector

Jan
16
2025

Thursday
15:00–17:00

The Political Marketing Battleground: Understanding Political Engagement in the Year of Elections

London

2024 has been the year of elections, with more than 100 countries and nearly half the world's population having a vote. In this event we reflect and present the latest thinking on political marketing published in the International Journal of Market Research.

Jan
21
2025

Tuesday
14:00–16:30

AI: Powering Up Insights 2025

London

Our annual AI conference showcases the innovative ways in which AI is reshaping market research.

AI continues to reshape insight generation. This one-day conference will evaluate the potential for AI in market research, highlighting innovative applications trailblazers are employing now and future applications the sector is working towards.

Jan
23
2025

Thursday
09:00–17:00

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