Qualitative research brings the story to life. From group moderation to designing a qualitative study, our wide range of courses give you the practical skills and professionalism to design and deliver successful qualitative projects.
This lively on-line interactive day course lets you learn the theory and practice of online, (telephone) and face-to-face depth interviewing.
Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.
Boost your existing moderating skills with practical tips, individual feedback and group coaching.
A masterclass of cutting-edge tools for agency and client-side qualitative researchers
Understand the role of qualitative research and the basic methods involved
Learn the ins and outs of semiotics in the research process and how to apply them.
Deepen your knowledge of the principles, practices and processes of market research.
Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.
Understand how to use deep cultural insight to unlock powerful strategic solutions
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