Qualitative research brings the story to life. From group moderation to designing a qualitative study, our wide range of courses give you the practical skills and professionalism to design and deliver successful qualitative projects.

Effective Depth Interviewing

This lively on-line interactive day course lets you learn the theory and practice of online, (telephone) and face-to-face depth interviewing.

Feb
13
2025

Thursday
09:00–16:30

Moderating Masterclass for Beginners

Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.

Feb
24
2025

Monday
09:00–17:00

1/2

Feb
26
2025

Wednesday
13:30–16:30

2/2

Online Panels and Communities

Understand new technologies and online panel relationships

Mar
20
2025

Thursday
10:30–16:30

Advancing your Moderating Skills

Boost your existing moderating skills with practical tips, individual feedback and group coaching.

Mar
24
2025

Monday
09:00–17:00

1/2

Mar
26
2025

Wednesday
13:30–16:30

2/2

Advanced Thinking in Qual Masterclass

A masterclass of cutting-edge tools for agency and client-side qualitative researchers

Apr
24
2025

Thursday
08:45–15:45

Introduction to Qualitative Research

Understand the role of qualitative research and the basic methods involved

May
07
2025

Wednesday
09:30–16:00

Semiotics Made Practical

Learn the ins and outs of semiotics in the research process and how to apply them.

May
08
2025

Thursday
09:30–16:00

Introduction to Market Research

Deepen your knowledge of the principles, practices and processes of market research.

May
22
2025

Thursday
09:30–16:40

Moderating Masterclass for Beginners

Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.

Jun
16
2025

Monday
09:00–17:00

1/2

Jun
18
2025

Wednesday
13:30–16:30

2/2

Advanced Semiotics Masterclass

Understand how to use deep cultural insight to unlock powerful strategic solutions

Jun
19
2025

Thursday
09:00–17:00

Essentials of Qualitative Research

Briefing, design, fieldwork, analysis and presentation.

Jul
01
2025

Tuesday
09:00–17:00

1/3

Jul
02
2025

Wednesday
09:00–17:00

2/3

Jul
03
2025

Thursday
09:00–17:00

3/3

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