Kantar

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Gold Listing

Vivo
South Bank Central
Stamford Street
London
SE1 9LQ
Tel: 020 7656 5000
12

MRS Membership

Company Partner

Accreditations

ISO 20252
ISO 9001
ISO 27001

MRS Accreditations

MRS Fair Data Accreditation

Awards

Innovation of the Year (Research Live Award 2022)

Business Impact of the Year – Global (Research Live Award 2022)

Business Impact of the Year – Global (Research Live Award 2021)

Inclusive Research (MRSpride Award 2021)

Innovation in Research Methodology (MRS Award 2019)

Grand Prix for Greatest Impact (MRS Award 2019)

Kantar

Company Profile

Kantar is the world’s leading marketing data and analytics business and an indispensable brand partner to the world’s top companies, including 96 of the world’s 100 biggest advertisers. We combine the most meaningful attitudinal and behavioural data with deep expertise and technology platforms to track how people think and act. We help clients develop the marketing strategies that shape their future and deliver sustainable growth.

Our specialisms

Sectors

Automotive, Catering/Hospitality, Central Government, Drinks (Alcoholic), Drinks (Non-alcoholic), Energy/Utilities, Fashion/Clothing, Finance/Investment – Business, FMCG – General, Healthcare, Media (Broadcast), Retail, Technology, Telecoms/Mobile/Internet, Toiletries/Beauty Products, Transportation, Travel/Tourism

Expertise

Advertising, Analytics, Artificial Intellegence/ AI Powered Platforms, Behaviour Insights, Brand/Branding, Communications/PR, Competitive Intelligence, Consumer, Customer Experience, Customer Loyalty, Data Analytics, Forecasting, Lifestyle & value trends, New Product Development, Opinion Polling, Pricing, Research technology , Segmentation research, Social Media, Trendspotting

Services

Audience Measurement, Consultancy, Continuous, Copy Testing, Creative development research, Data Analytics, Depth Interviews, Mobile Surveys, Neuromarketing, Omnibus Surveys, Online Communities, Online Qualitative, Online Surveys, Panels, Qualitative, Quantitative, Questionnaire Design, Self-serve/DIY platform, Syndicated Surveys, Tracking

Participant types

Asian/Asian British, Asylum Seekers/Refugees, Black/Black British, Business decision makers, Eastern European, Ethnic minorities, Faith communities, Hispanic heritage, LGBTQIA+, Mixed heritage, Muslim/Arab, Neurodiversity, Nordic markets, Older people, Parents of young children, People of colour, Seldom heard audiences, Single parents, Umemployed, Youth/Teens

Research location(s)

Africa, Central Asia, Central Europe, China, Eastern Europe, Middle East, Pacific Rim, South America, UK, USA

Our people

Senior Contacts

Amy Cashman (Executive Managing Director)

Emma Hargreaves (Head of Business Development)

Breakdown of Personnel

Total Number of Employees: 500+

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