PRS IN VIVO revolutionises shopper research by blending behavioural science and technology. Specialising in FMCG, we deliver authentic insights via UK Retail Labs, simulating real-life scenarios. Guided by The Human Advantage™, we help clients succeed with trusted, innovative solutions, proudly earning recognition as a Great Place to Work in 2024.
Our specialisms
Drinks (Alcoholic), Drinks (Non-alcoholic), FMCG – General, Food, Media (Broadcast), Pets/Petcare, Retail, Toiletries/Beauty Products, Toys/Games
Behaviour Insights, Concept Testing, Consumer, Forecasting, International, New Product Development, Packaging/Design, Pricing, Product Testing
Ad hoc, Consultancy, Ethnography, Eye Tracking, Face-to-Face, Focus Groups/Group Discussion, Online Research/CAWI, Qualitative, Quantitative, Semiotics
Australasia, Central Asia, Central Europe, France, India/Pakistan, Northern/Western Europe, South America, UK, USA, Worldwide
Our people
Senior Contacts
Andy Rushforth (SVP Business Solutions)
Patrick Young (Managing Director, UK)
Breakdown of Personnel
Total Number of Employees: 21 to 50