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Spark Market Research Limited

Company Profile

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Spark is a full service research agency based in Dublin & Leeds. We power better decisions by turning complexity into clarity using our unique What3 approach. We offer a range of quant & qual solutions including tracking, segmentation, NPD, communities & customer closeness, and our new Lifestars subscription-based customer research app.

Our specialisms

Energy/Utilities, Finance/Investment – Personal, FMCG – General, Food, Healthcare, Insurance, Nutrition, Retail, Telecoms/Mobile/Internet, Toiletries/Beauty Products
Advertising, Brand/Branding, Concept Testing, Consumer, Customer Communities, International, Packaging/Design, Pricing, Segmentation research, Usage & Attitude
Audience Measurement, Depth Interviews, Ethnography, Focus Groups/Group Discussion, Online Communities, Online Qualitative, Online Surveys, Qualitative, Quantitative, Tracking
Affluent/High net worth, Children & young people, College students, Parents of young children, Youth/Teens
Republic of Ireland, UK, USA, Worldwide

Our people

Senior Contacts

Lynsey Carolan (Managing Director)

Alex Culshaw (Director of Qual)

Justin Healy (Managing Director Lifestars)

Rachel Marks (Director of Quant)

Breakdown of Personnel

Admin/Support staff: 2

Executive/Research staff: 15

Non-research: 1

Field interviewers: 200

Field managers/supervisors: 20

Total Number of Employees: 11 to 20

Address

The Den, Coolmine Central
Porters Road
Blanchardstown
Dublin
Republic of Ireland
D15 KT72
Tel: +353 (0)1 8103150
Email: hello@sparkmr.com

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